Course #3 - Digital Publishing Strategies for Nonprofits
COURSE #3 - Digital publishing strategies for nonprofits
0:00 - Intro
0:45 - Know Your Strengths
1:25 - Quality vs. Throw Away Content
2:50 - 4 Types of Media
4:25 - #1 - Owned Media
5:15 - Customer Mapping
7:24 - Working With Designers
9:50 - Websites for Publishing
14:55 - Core Points for Digital Publishing
21:25 - Copy & Article Headlines
23:18 - Photography
25:21 - Video Production Essentials
31:35 - Script Template
33:30 - Brand Manifesto Videos
41:28 - Distribution
43:00 - Content Buckets
44:00 - Creating Content Verticals
Course #3 Slides
Course #3 Reading & Watch List
Publishing:
Backed by Science the 25 Headline UpWorthy Challenge
Video & Production:
12 Online Video Examples Your Brand Should Consider Creating - Restream Blog
Same Production, 3 Different Budgets: "One, Ten, One Hundred" Explores Possibilities in Mini-Doc - CineD
We Produced 3 Videos with $1000, $10,000, and $100,000 Budgets, What Are the Most Important Lessons? - Wistia
Producer to Producer & Film and Video Budgets (Books and Templates) by Mauren A. Ryan
Video Script Template - Beyond Borders Studios
The final film to compare with Script - The All Seeing Eye’s of San Diego Streetlight Surveillance - Directed by Dustin Craun
Manifesto Video Examples:
Great Explainer Style Manifesto Videos by Sandwich Video
No Film School - Great Overall resource for film making & Video Production