Course #7 - Telling Your Story in Ramadan
Course #7 - Telling Your Story in Ramadan - Course outline
0:00 - Intro
0:20 - Ramadan Intro
1:14 - Setting Intentions
2:40 - Audiences for Ramadan
7:08 - Ramadan Audiences by weeks from Google Data
17:00 - Top 20 CPC Costs for Ramadan
18:23 - 4 Marketing Phases of Ramadan
21:08 - Global Ramadan Ads
24:16 - Coke & Ramadan
27:08 - Apple Ramadan Ad
27:47 - What's Missing?
29:33 - Media Producers
31:47 - Mosque Productions
34:50 - Ramadan Awards Examples
44:52 - Imam Omar - Angels Series Breakdown
49:56 - Digital Community Building - Rabata
51:31 - Fundraising During Ramadan
56:25 - Scale of LaunchGood in 2021
59:09 - Final Thoughts
Course #7 Reading & Watch List
Ramadan 2020 Digital Media Award Winners - the Center for Global Muslim Life (Highly Recommended for Ideation)
Ramadan 2020 Series - 5 Part Series from Think from Google MENA
YouTube Lantern Awards - YouTube
Top 10 Ramadan and Raya YouTube ads that stopped the thumbs of Malaysians
7 Barakah Tips In Launching the Barakah Journal - The Productive Muslim